Turning the page on CAA-Quebec Magazine
With four million printed copies per year, not to mention their mailing and delivery by truck, CAA-Quebec Magazine has a definite environmental impact. This forward-looking organization announces the end of the printed magazine distribution for the year 2026.
This decision is particularly motivated by CAA-Quebec’s desire to reduce its ecological footprint and promote sustainable consumption. However, the company wants to reassure its 1.785 million loyal readers about its intention to continue to fulfill its mission of assisting its members. This will be done by disseminating useful content and information through the organization’s different communication channels, mainly in digital form.
“Whether through our newsletters, social platforms or website, it has never been easier to get information from CAA-Quebec. All employees of our team have a common mission to assist our members, which will be achieved by increasing the distribution of content in digital format.”
- Sylvie Lefaivre, Vice President Marketing and E‑Commerce
The withdrawal process will be phased out in 2024 and 2025, to end in 2026. The CAA-Quebec Magazine archives will remain available on the CAA-Quebec website in digital format in both languages.
CAA-Quebec: A committed and engaging organization
As many organizations celebrate Earth Day today, it is important for CAA-Quebec to add its voice to those who believe in the possibility of making a difference for the planet. Three challenges were launched to its 1,300 employees across the province: the Zero Paper Challenge, the Zero Waste Challenge and the Zero Stored Email Challenge. Small changes like these can give great collective results.
“Our commitment to always offering credible information inspired by responsible consumption comes from our belief that our greatest strength lies in the commitment of our community of more than 1.3 million Quebecers. Together we can make a real difference and be fully aware of the societal and environmental impact of our actions.”
- Sophie Gagnon, Vice President Public Affairs and Corporate Responsibility
À propos de CAA-Québec
CAA-Québec offre une étendue de services d’assistance dans des secteurs variés en misant sur une approche humaine. Engagée socialement, l’organisation agit au quotidien pour défendre les intérêts de ses membres. Et en respect de ses valeurs de fiabilité et de bienveillance, elle incite à une consommation responsable et à la promotion de la sécurité routière.
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